The WNBA has its own storied legacy of athletes with signature shoe deals. It begins with Hall of Fame Sheryl Swoopes first shoe in 1997 and looking back, quite a fe WNBA players had sneakers made specifically for women that had some of the best tech features and designs.
Swipe ahead and explore soem of the WNBA's most popular signature sneakers.
Nike Air Swoopes I - VI
Sheryl Swoopes is the main pioneer of this group players. Nike and Swoopes released the first-ever women’s signature basketball sneaker in 1996, just ahead of the WNBA’s inaugural season. The sneaker was a hit and Swoopes ended up with 6 signature models at the end of her run with Nike in 2001. After a highly-decorated career that included, 3 WNBA MVP awards and 4 WNBA championships, Sheryl Swoopes was inducted into the Naismith Basketball Hall of Fame in 2016.
Reebok Lobo
These days Rebecca Lobo is a respected basketball analyst on ESPN, but she was a significant figure in the WNBA’s first wave of signature athletes. Reebok and Lobo showed that brands were betting on WNBA stars even though the league was only in its second season. While the shoe itself didn’t revolutionize performance tech, it helped lay the groundwork for current stars like Angel Reese and Lexie Brown.
Nike Air Max Shake ‘Em Up & Nike Air C14
Four-time WNBA champion and two-time MVP Cynthia Cooper, was one of the league’s first true superstars and Nike took notice. She was the unofficial athlete attached to the Nike Air Max Shake ‘Em Up and in 1998, Coop and Nike released the Nike Air C14 specifically for her game. Though the Air C14 wasn’t widely released, it cemented Cooper’s legacy as a pioneer in both basketball and sneaker culture.
Nike Total Air 9
Lisa Leslie got her own sneaker moment in the late ‘90s with the Nike Total Air 9. While not an official signature sneaker, it was marketed with her influence. The shoe’s patterned black leather was inspired by the Chanel handbags she couldn’t afford growing up. An appropriate addition considering Leslie had signed a contract with Wilhelmina Models months before the WNBA’s inauguration season.
Nike Zoom S5 & S5 II
Before her time coaching the University of South Carolina’ women’s basketball team to 3 national championships, Dawn Staley ran the floor in her own signature sneaker, the Nike Zoom S5. The 1999 sneaker was designed for quick guards, so it sat low to the ground and was very lightweight. Staley’s first shoe was apart of Nike innovative Alpha Project.
Nike Air Taurasi, Nike Shox DT & Nike LeBron Player Exclusives
Diana Taurasi retired in 2025 as one of the WNBA’s biggest icons, and Nike recognized that early with not one, but two signature sneakers — the Nike Air Taurasi (2005) and the Nike Shox DT (2006). Her signature line didn’t last long, but between 2009 and 2025, DT amassed the most extensive collection of Nike LeBron Player Exclusive models of any NBA or WNBA player.
Adidas Ace Commander & Exhibit Line
Candace Parker was an Adidas athlete for over a decade during her WNBA career. Her Ace Commander dropped in 2010 and was built for her all-around versatile game. Later in her career, Parker played in the Exhibit A and Exhibit B — a performance shoe with a lifestyle vibe.
Nike Sabrina 1 - 3
Sabrina Ionescu’s first signature sneaker was extremely popular among WNBA, NBA, college, high school and AAU players alike. The Sabrinas are built with Nike’s React cushioning and Zoom Air for insane responsiveness — a requirement for dynamic guards like Ionescu. The design is clean enough to rock casually, making it one of the most versatile WNBA signature sneakers ever. Look for Ionesco’s third signature shoe later in 2025.
Puma Stewie 1 - 4
After a long gap in WNBA signature sneakers, Breanna Stewart inked a deal with PUMA to release the Stewie 1 in 2022. The Stewies feature bold colorways, serious performance tech, and a sleek design that appeals to hoopers and sneakerheads alike. Following 3 signature models and 3 WNBA championships, the 4th iteration of the Stewie should release some time in 2025.